The Apple Podcasts Chart is screwed. How should we replace it?

This article by James Cridland lays bare just how widespread the gaming of Apple’s podcasts chart is.

I have heard presenters pleading with their listeners to unsubscribe, then resubscribe to help improve their position in the chart. Apparently it works.

What I don’t understand is why Apple let this happen? I’m sure it’s not an easy problem to fix. But it surely can’t be as hard as penalising dodgy SEO tactics or email spam filters. What’s in it for Apple?

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