What is this thing called design?

I got out of bed and, in roughly an hour, hammered out a kind of primer on UX/UI design, which I’m publishing below. It’s a very unformed, rambly screed that I won’t pretend is at all definitive or even fully accurate. In fact it’s still basically a first draft; I literally typed it out in bullet point form, as shown below, a trick I used in order to absolve myself of the responsibility of writing a fully articulated essay.

Despite Khoi Vinh’s self-deprecation here, I think this is an excellent attempt at explaining what design is. For those who are frustrated about having to explain that design isn’t (just) about making things pretty, this blog post provides an excellent introduction to why — as well as helpfully explaining why this perception exists in the first place. Not bad for an hour’s work.

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